Copywriting

Communication is key

“Let us prove to the world that good taste, good art, and good writing can be good selling.”

– William Bernbach

Whether you have an existing website or are in the process of creating a new one, Southern Web provides professional copywriting services that will ensure your company stands out.

Copywriting involves creating the text that appears on all of your site pages, as well as crafting original, search engine optimized articles that enhance your authority as a subject matter expert. Effective copywriting can boost your site’s traffic, lead generation, and overall revenue.

Search engine optimization (SEO)

It’s vital to optimize your website copy to rank for your desired industry keywords and appeal to your target audience. That’s why, before we create articles for your site, we analyze the demographics of your site’s target audience and perform extensive keyword research. This process helps us create compelling copy that is relevant and interesting for your visitors, so they are more likely to read and share your content.

Voice, tone, and style

Another vital aspect of the copywriting process is determining the correct voice, tone, and style of your digital presence. For example, while some websites call for a formal speech, others might benefit from a more casual, conversational tone. Our skilled copywriters are versatile wordsmiths that have extensive experience writing for a variety of brands and industries.

Editorial precision

Having the expertise of professional writers and editors at your fingertips means your company communications are researched and written with the utmost attention to spelling, grammar, and accuracy.

Save yourself the time

Perhaps the number one reason to hire Southern Web for your copywriting services is time. Hiring a copywriter leaves you more time to run your business. After all, writing the same amount of articles by yourself would take several hours a week. That is time that you can spend expanding your business or doing other tasks that are difficult to outsource.

Is your digital presence is need of professional copywriting services? Contact us today!